Univé has won the 2025 DDMA Transformation Award, an award from the Dutch Data & Marketing Association (DDMA) for organizations that are leaders in the responsible and innovative use of data.

 

The Transformation Award is presented to organizations that achieve fundamental change in how they handle data, marketing, and technology, thereby making a demonstrable impact on the customer experience.

The jury praised Univé for transforming a fragmented customer journey into a solid foundation for omnichannel customer interaction. This offers Univé members greater relevance, clarity, and convenience. Robert de Ruiter, Commercial Director at Univé, is proud: "We are delighted with this recognition. By optimizing the customer journey, we are able to be personal and close to our members at the moments that truly matter to them."

The DDMA Transformation Award emphasizes that successful digital transformation isn't just about technology, but about creating relevant and impactful experiences for the end user. Univé demonstrates that an ambitious data project only succeeds when technology, data, privacy, and organization are fully aligned. (DDMA)

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