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Google expands contact center platform with AI applications

Google expands contact center platform with AI applications

by Erik Bouwer
March 22 2022

google contact centreGoogle today introduced the Google Cloud Contact Center AI platform, an extension of Contact Center AI that provides an out-of-the-box, end-to-end solution for the contact center.

Google Cloud Contact Center AI brings together artificial intelligence, cloud scalability, multi-experience capabilities, and tight integration with CRM platforms. This allows sales, marketing and service teams to collaborate data-driven across the entire customer journey.

The enhancements include capabilities to orchestrate the customer journey with software developer kits (SDKs) for mobile applications, among others, compatible with iOS and Android; new functionality with which personalization can be achieved; simplified channel management; AI-driven contact routing based on both historical CRM data and real-time interactions; integrated Workforce Optimization (WFO) and visual interactive voice response.

Contact Center AI from Google can also easily integrate with Service Cloud Voice from Salesforce. Google has also partnered with UJET, a provider of cloud contact center solutions. Integration partners delivering Google contact center solutions include Accenture, CDW, Cognizant, Deloitte, HCL, IBM, Infosys, Quantiphi, Tata Consultancy Services (TCS), and Wipro.

Technology

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